Research Areas: The influence of digital media technology on animation
Key words：digital media technology，Animation Desig，limitations
Does the topic motivate you to research and discover?
It is hoped to work with animation designers to better understand the significance of digital media technology to the animation industry, and to give some relevant suggestions。
How might the research impact present or future theoretical and practical study? Are there potentials to apply new learning?
In the new era, digital media art provides a broader carrier for animation design, and effectively promotes the innovation and change of design concept and design technology.Traditional media and materials restrict the form of animation during the animation process.However, the animation design has changed dramatically, supported by digital media technology.This change is evident in both the modes of transmission and expression.Animation has got rid of the limitations of time and space, and truly reached a new level of animation design. Sustainable development also plays a certain role in the future.
Will you be able to fulfil and evidence the outcomes outlined in the assignment?
The current ability is still far from enough, and further learning is needed to better apply new media technology to animation.
Audience: who and what is the report for?
It is mainly aimed at 3D animators who will be exposed to new media technology.
Purpose: what do you want them to know?
With the help of digital media technology, modern animation design has become simple and fast, but the real connotation of animation or production attitude and the author’s inspiration, if only pay attention to the form of animation and ignore the connotation of the animation, it can only be the end, these gorgeous pictures of animation works are meaningless, can only be no artistic shell.In addition to using advanced digital media technology for animation production, the producers should also pay attention to the rich connotation of animation. How to express the profound meaning of their works to the audience. The narrative method and picture style of animation all need to be carefully carved.Do not turn the production process of animation into flowing water commercial products, you should inject your own feelings.A good work should not only pay attention to the picture, but also pay attention to the performance of the connotation, so that the work becomes more attractive, and the advanced science and technology alone is far from enough.In the era of new media, new media technology should be used to create excellent animation works favored by the new media public, constantly innovate and develop on the road of new media, and increase the characteristics and charm of new media animation works.
Bibliography:
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Big Fish & Begonia, Zhang Chun ,2016,7, The other side of the sky culture